Last June, Nesto decided to splash some serious cash on acquiring CMLS, a mortgage finance company. With a nine-figure investment on the line, Nesto's backers are eager to see the returns sprout faster than a chia pet on Miracle-Gro.
To crank up the volume for 2025, CMLS is going all out with moves like:
- lowering the bar to qualify for broker bonuses
- going on a hiring spree to improve service
- launching an alternative mortgage that's more flexible than a gymnast at a contortionist convention.
Net-net, there's a lot to be happy about here. So, if you're a broker, read on for an unvarnished take on what's changed.
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